Running a Chocolates Business.
Though chocolates are loved by all, in business, you must be aware of a particular group of consumers that you are willing to serve. Some chocolates are high-priced while others are relatively low. There are quite a good number of big players in the market and their numbers and effectiveness are continuously on the rise. You must have grown up consuming chocolates from various brands, both national and international. Have you ever noticed the fact that most of these chocolates are charged at a rate in which parents from the lower strata of the society are not able to buy them for their kids? Such children also have their birthdays and they too dream of distributing chocolates amongst their classmates on their special days, but no companies have paid heed to their emotions and desires.
You will need a license to operate your business and a food-grade facilitated zone where you will make the chocolate. You will have to speak to your local FSSAI authorities about how you may obtain the license and what is required to start your business on a commercial level.
While all other chocolate companies are busy making high profits, you can target to serve them some happiness and pure joy in the form of your homemade chocolates. This one is purely your personal choice and nobody ever would compel you to cater to their needs and demands. But by taking the road hardly followed by anyone may give you the scope to become successful faster and grab a loyal consumer base that would never fail you.
Equipment and Employees
You will have to look for a supplier who can supply you with the required amounts of good quality raw materials like raw chocolates, dry fruits, sugar, preservatives, essence and all other things that go into the making of your unique recipe at a wholesale rate. You should look for at least three to four suppliers and ask for quotes from all of them and settle for the one who offers best quality items at a competitive price.
Though you may think that the utensils and appliances you already possess would be sufficient for your business, you would need to get some dedicated pieces of equipment and tools when you are willing to launch a full-fledged business. This is because cooking up delicious delicacies for an evening party with friends is entirely different from preparing the same for the whole population. You will have to bring in apparatus and implements that would make the task a whole lot easier for you and save you time as well.
Once the chocolates are prepared, you will have to pack them in attractive wrappers in order to increase its glamour and beauty. With the rising awareness of the harmful impacts of plastic in our environment, you may choose to pack your creations in eco-friendly items like a butter paper on the base and then wrap it up with creatively designed foils. It will be really unique and set an individual tone of your business. Additionally, you may add playful ribbons and confetti to make it even more charming to the kids as well as their parents.
Though you should give maximum importance to the quality of the raw materials and the ultimate taste of the item, a chocolate with an unattractive wrapper would never be able to create a mark among your consumers.
It may become very difficult for you to pursue everything right from obtaining the supplies to mixing them in the right proportion to making and finally wrapping them perfectly. Therefore, you may consider hiring an employee who can act as your helping hand and help you prosper through your business. Alternatively, you may ask someone from your family or a close buddy to aid you through as it will aid you save your operational cost to a great extent.
What do you wish to accomplish in the business? It’s time to set goals. Reviewing your weaknesses is one of the best ways your business plan can guide you in setting new goals. At HyperEffects, we pride ourselves in our ability to chart out a plan for individuals and businesses to get noticed and promote the brand, the individual and the idea that they support. Enrol yourself for our one-hour free consultation session today, to understand the benefits of goal setting and see your business grow in the new year!
I will discuss more about this in my next post, so keep checking back!